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Client Work / PPC and Landing Pages

Lepigen - PPC landingpage

Lepigen

This is a landingpage for PPC ads in google. I have created wireframe and design from best practices based on the clients website design offcourse.

When creating pages like this the content is extremly important, and without the right type of content, text, hedlines and images, there would be no conversion.
To follow best practices in conversion design I made recommendations on what content was needed to minimize anxiety that might be within these type of products. I also wrote all extra text material that didn´t exist before, just to give the client a clear idea of what would be needed to get full effect of the design.

Also see the Lepigen campaign page a I created for the same product.